KWC easily exceeds $1 million Giving Tuesday goal

Graphic by Owensboro Instances

Kentucky Wesleyan School surpassed its Giving Tuesday fundraising aim by a snug margin this 12 months. 

By Tuesday afternoon, locals, alumni and different donors contributed greater than $280,000 throughout this 12 months’s philanthropic vacation. 

“It’s actually mind-blowing,” mentioned Blake Harrison, KWC’s director of improvement and donor relations. “We’ve far exceeded our expectations and objectives.” 

KWC hoped to generate about $180,000 to fulfill a six-year whole of $1 million — with reasonable expectations primarily based on this 12 months’s continued monetary help. 

“This 12 months, we haven’t slowed down,” Harrison mentioned, “with additional proof right this moment.”  

In 2012, Giving Tuesday grew to become a single-day, philanthropic occasion that now repeats annual on the Tuesday after Thanksgiving. 

The Giving Tuesday group defines the day as a “international generosity motion unleashing the facility of individuals and organizations to rework their communities and the world.”

It’s a small fraction of annual philanthropy — Giving Tuesday raised about $2 billion whereas Individuals donated about $450 billion in 2019 — however faculties like KWC have discovered the day as considered one of its most vital fundraisers. 

“That is by far our largest single initiative in any given 12 months,” Harrison mentioned. 

In a mean 12 months, the faculty receives about $2 million in whole donations and about $165,000 throughout Giving Tuesday. This 12 months’s whole might symbolize a 15 p.c chunk of donations. 

The overwhelming majority of Giving Tuesday donations present pupil scholarships by way of the Kentucky Wesleyan Scholarship Fund, whereas the remaining {dollars} help numerous tutorial and athletic packages. 

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